Launch by Jeff Walker

by | Apr 23, 2021

This week I listened to Launch by Jeff Walker. While I have been learning about business, especially indie publishing, from Product Launch Formula (PLF) devotees, I hadn’t ever learned anything directly from Jeff Walker.


It was amazing to me how so many things made it through the telephone/rumor mill to my ears. But I quickly learned from Walker’s book the WHY behind doing all of the tasks that I had performed. And I think that’ll make all of the difference. Understanding why always helps when you get down to the how.


While, yes, I’ve been evaluating my recently failed course launch, I’ve also been re-thinking how best to use what I learned to sell books for my authors. I’ve been evaluating how best to take my standard book launch calendar and tweak it to incorporate more of the PLF system so that it’ll be more effective.


My brain is spinning with new information, and I think it’ll take me another month or two to finish processing all of this and incorporating it into everything I do.


In other words, if you never buy PLF or anything else from Jeff Walker, just having this book could radically change how you structure your author business. 




Read more books reviews on my blog!



I only post reviews for books I am not connected with. If I beta read or edited the book, or work as a virtual assistant for the author, I do not post a review. However, authors occasionally send me books to review.

Adriel Wiggins

Adriel Wiggins

Owner, Adriel Wiggins Author Services and Consulting

Hello! I’m Adriel Wiggins, wife, mother of three, bibliophile, art geek, and all around student. I’ve been on a quest all of my life to learn as much as I possibly can about everything I possibly can. This has helped me tremendously in what eventually became my life’s purpose: to help other people become the best version of themselves. It is in that line that I became an assistant.

Strategize for Success. Streamline your Business. Succeed with your Goals.

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